A Roman Coffee Bar.
New York, NY
From the culinary team behind Maialino and Marta, restaurateur Danny Meyer, Chef Joe Tarasco and Pastry Chef Jessica Weiss bring the Roman style coffee bar and pastry experience to New York City.
Inspired by 20th century Roman shop signage, a scripted logo was developed to be the core element of the brand. As a proponent of an interdisciplinary design approach, the logo was designed to sing with the elegant curves of the marble bar, a central architectural feature by Home Studios.
+ Logo & Brand Identity + Web Design
Photography by Liz Clayman, Union Square Hospitality Group